Royal Canin and HABRI Partner to Highlight the Importance of Healthy Treating and the Human-Animal Bond

The Pet Effect

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Washington, D.C. (November 18, 2024) — The Human Animal Bond Research Institute (HABRI) and Royal Canin US, a global leader in health nutrition and one of the billion-dollar brands of Mars, Incorporated, have teamed up to strengthen the human-animal bond by delivering important information to cat and dog owners about their pet’s nutrition and healthy habits when it comes to treating pets.

“Every pet owner has a special bond with their animal and for pet owners, regularly giving treats to their pet plays a big role in strengthening the human-animal bond, showing love and spreading joy[1],” said Dr. Annette Louviere, Scientific Communications Veterinarian for Royal Canin US. “Royal Canin is focused on helping cat and dog owners provide the proper treating and nutrition, which include safe and effective treats for cats and dogs diagnosed with lower urinary tract disease, gastrointestinal upsets, sensitivities to food or for those pets that need weight management. We’re proud to partner with HABRI this holiday season to share education about treating pets right.”

Pets are overwhelmingly considered as members of the family[2], and, just like when shopping for human food, pet owners consider nutritional value as a top concern when selecting the right treats for their pet[3]. While treating pets can strengthen the bond between owners and their animal companions, it’s essential to prioritize their nutrition and health when offering treats to help ensure they maintain a healthy weight and remain compliant to their nutritional needs.

“With holiday season upon us, it’s important to stay conscious of our pet’s diet to keep them at a healthy weight,” said Steven Feldman, President of HABRI. “Our pets are family and keep us healthy and happy, which is why we need to do the same for them. Staying conscious of their diet is one way we can do that while also strengthening the bond.”

While it may be tempting to sneak the occasional piece of human food to our eager companions, providing them with appropriate treats made for them is in their best interest, especially for pets diagnosed with certain conditions, food sensitivities or for those that need weight management. Without proper planning, treats may compromise the efficacy of the veterinary-exclusive diet selected for one’s pet.

HABRI and Royal Canin have partnered together to create educational content, including an article, shareable infographic, a series of social media posts and an informative webinar all intended to provide dog and cat owners with resources on pet nutrition, healthy treating, the

human-animal bond and more.

“Working with HABRI, our goal at Royal Canin is to encourage conversations with veterinarians about nutrition for overall health and wellness and educate pet owners about the benefits of the human-animal bond,” added Dr. Louviere.

[1] Nielson, S. A., Khosa, D. K., Verbrugghe, A., & Clow, K. M. (2024). Talking treats: A qualitative study to understand the importance of treats in the pet-caregiver relationship. Preventive Veterinary Medicine, 226, 106163.

[2] HABRI (2021) International Survey of Pet Owners & Veterinarians. Available online at: https://habri.org/international-hab-survey/

[3] Sprinkle D. (2019). Current top trends in pet treats and chews. Available online at: https://www.petfoodindustry.com/articles/8573-current-top-trends-in-pet-treats-and-chews

About Royal Canin USA

Royal Canin USA, a subsidiary of Mars, Incorporated is a leader in science-based cat and dog health nutrition. Founded by a veterinarian in 1968, Royal Canin has more than 50 years of experience in delivering individualized nutritional solutions. In collaboration with an expert team of nutritionists, breeders, and veterinarians from around the world, Royal Canin places cats and dogs at the central point of the innovation process. The ROYAL CANIN® product line offers a range of diets based on size, age, breed, lifestyle, and therapeutic requirements. ROYAL CANIN® diets are available at veterinary hospitals and pet specialty stores nationwide. To learn more about Royal Canin, visit www.royalcanin.com and follow us on Instagram at @royalcaninus.

About HABRI

HABRI is a not-for-profit organization that funds innovative scientific research to document the health benefits of companion animals; educates the public about human-animal bond research; and advocates for the beneficial role of companion animals in society. For more information, please visit http://www.habri.org.

Contact

Hayley Maynard

hayley@inspireprgoup.com

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