Turn Your Office Into A ‘Woofice’ | HABRI

Turn Your Office Into A ‘Woofice’

Human Animal Bond Research Institute (HABRI) Launches Latest Pet Effect Campaign to Highlight the Benefits of Pets in the Workplace

Washington, D.C. (June 17, 2019) — The Human Animal Bond Research Institute (HABRI) announced today the latest installment of The Pet Effect campaign highlighting the many benefits of pets at work. The Woofice combines research supporting the benefits of pet-inclusive workplaces with practical tools for offices that want to become pet inclusive, all delivered with an entertaining, lighthearted approach. The Woofice video features a series of vignettes designed to pay homage to the beloved TV show, The Office, while delivering research-based messages about the positive impact of pets in the workplace.

“With millennial pet owners driving demand for more pet-friendly offices, The Woofice campaign is incredibly timely,” said Steven Feldman HABRI Executive Director. “It is HABRI’s genuine hope that The Woofice videos and campaign content catch on and inspire people to take steps to create pet-friendly workplaces, so that the benefits of strong and healthy human-animal bonds can not only be experienced at home but also every weekday from 9 to 5!”

Research supports a host of benefits from having pets at work. For example, research has found a link between a pet-friendly workplace and improved communication and collaboration among employees. Studies have also shown that pets can help buffer stress, encourage interaction and rapport between neighbors in communities, and improve other elements of physical and mental health, such as increased physical activity and decreased depression.

“The Woofice video is a fun way to educate employees and HR professionals on the importance of pet-inclusive workplaces for greater productivity, enhanced employee engagement, and improved relationships in the office,” Feldman added.

The Woofice campaign includes data on pet-inclusive workplaces, which found that pet-friendly companies are more likely to attract, engage and retain employees. It also highlights research showing that more than three times as many employees at pet-friendly workplaces reported a positive working relationship with their supervisors and co-workers, significantly more than those in non-pet-friendly environments.

The downloadable Woofice starter kit provides information on how employers can support pet-owning employees by instituting pet-friendly policies and pet-supportive benefits. The kit also provides helpful advice on how to effectively incorporate pets in the workplace while safeguarding the health, safety and well-being of the people and pets involved.

“HABRI is proud to contribute research and information to support The Pet Effect, an educational campaign created in partnership with Zoetis Petcare (a U.S. business unit of Zoetis) that has produced wonderfully-entertaining, educational content aimed at raising awareness of the benefits of the human-animal bond for all,” Feldman said.

About The Human Animal Bond Research Institute (HABRI)

The Human Animal Bond Research Institute (HABRI) maintains the world’s largest online library of human-animal bond research and information; funds innovative research projects to scientifically document the health benefits of companion animals; and informs the public about human-animal bond research and the beneficial role of companion animals in society. For more information about HABRI, visit www.habri.org.

Contact

Jamie Baxter

jamie@theimpetusagency.com

775.322.4022

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Embrace Pet Insurance Supports Human-Animal Bond Research

The Human Animal Bond Research Institute (HABRI) announced today that Embrace Pet Insurance, one of the highest-rated U.S. pet insurance companies, has become an official supporter of HABRI and its research on the human health benefits of companion animals. “When pet owners become part of the Embrace family, we strive to strengthen the human-animal bond, especially when pet parents need it most,” said Ambrish Jaiswal, CEO of Embrace Pet Insurance. “By supporting HABRI, Embrace Pet Insurance is proudly helping to advance human-animal bond research that demonstrates the positive role that healthy pets play in our lives.” “We know from research that pets are considered part of the family, and that pet owners want what’s best for their four-legged family members,” said Steven Feldman, Executive Director of HABRI. “Embrace helps to provide and sustain healthy pets, so that, as family, they are protected against unexpected accidents and illnesses.” Scientific evidence increasingly shows that pets improve heart health; alleviate depression; increase well-being; support child health and development; and contribute to healthy aging. In addition, companion animals can assist in the treatment of a broad range of conditions from post-traumatic stress to Alzheimer’s disease to autism spectrum disorder. The benefits of the human-animal bond impact more than just human health. Findings from a recent HABRI survey of 2,000 pet owners demonstrate that knowledge of the scientific research on the human-animal bond motivates pet owners to take better care of their pets. From providing pets with higher quality nutrition to purchasing pet health insurance, spreading awareness of the health benefits of pet ownership improves pet health and welfare. “Embrace believes in giving back to the pet care community, and supporting HABRI research is perfectly aligned with our company values. We look forward to playing a supportive role for HABRI and helping discover more ways in...

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New Research to Study Relationship between Pet Ownership and Youth Development in a Nationally-Representative Dataset

The Human Animal Bond Research Institute (HABRI) announced today a new research project to determine the role of pet ownership in predicting trajectories of youth development. Funded by a grant from HABRI, researchers at Cummings School of Veterinary Medicine at Tufts University aim to determine whether there are systematic differences between families who own pets and those without pets with regard to demographics, social environment, and health status, and if these factors predict patterns of pet ownership over time. “Existing human-animal interaction research is limited in exploring how race, ethnicity, and culture are related to pet ownership, and because the sample analyzed in this study will be nationally representative, we hope to have data on a very diverse group of youth,” said the study’s Principal Investigator, Megan Kiely Mueller, PhD, the Elizabeth Arnold Stevens Junior Professor at Cummings School of Veterinary Medicine. “This research project will capitalize on a rigorous study design, and a measurement model specifically designed for understanding how environmental experiences influence cognitive and social development and health outcomes.” The goal of the study is to leverage available data from a unique population-based longitudinal study of adolescent development, the Adolescent Brain Cognitive Development (ABCD) study, funded by the National Institutes of Health (NIH), by analyzing pet ownership information to answer key questions about the relationship between human-animal interaction and trajectories of youth development, including social interaction and support, academic performance, mental health and physical activity. The study includes a baseline cohort of over 11,800 youth enrolled in the ABCD study at 9-10 years of age and their parents/guardians, who will be followed for ten years. In addition to assessing youth development, the study will use the ABCD data to assess if there are systematic differences between families who own...

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