Turn Your Office Into A ‘Woofice’ | HABRI

Turn Your Office Into A ‘Woofice’

Human Animal Bond Research Institute (HABRI) Launches Latest Pet Effect Campaign to Highlight the Benefits of Pets in the Workplace

Washington, D.C. (June 17, 2019) — The Human Animal Bond Research Institute (HABRI) announced today the latest installment of The Pet Effect campaign highlighting the many benefits of pets at work. The Woofice combines research supporting the benefits of pet-inclusive workplaces with practical tools for offices that want to become pet inclusive, all delivered with an entertaining, lighthearted approach. The Woofice video features a series of vignettes designed to pay homage to the beloved TV show, The Office, while delivering research-based messages about the positive impact of pets in the workplace.

“With millennial pet owners driving demand for more pet-friendly offices, The Woofice campaign is incredibly timely,” said Steven Feldman HABRI Executive Director. “It is HABRI’s genuine hope that The Woofice videos and campaign content catch on and inspire people to take steps to create pet-friendly workplaces, so that the benefits of strong and healthy human-animal bonds can not only be experienced at home but also every weekday from 9 to 5!”

Research supports a host of benefits from having pets at work. For example, research has found a link between a pet-friendly workplace and improved communication and collaboration among employees. Studies have also shown that pets can help buffer stress, encourage interaction and rapport between neighbors in communities, and improve other elements of physical and mental health, such as increased physical activity and decreased depression.

“The Woofice video is a fun way to educate employees and HR professionals on the importance of pet-inclusive workplaces for greater productivity, enhanced employee engagement, and improved relationships in the office,” Feldman added.

The Woofice campaign includes data on pet-inclusive workplaces, which found that pet-friendly companies are more likely to attract, engage and retain employees. It also highlights research showing that more than three times as many employees at pet-friendly workplaces reported a positive working relationship with their supervisors and co-workers, significantly more than those in non-pet-friendly environments.

The downloadable Woofice starter kit provides information on how employers can support pet-owning employees by instituting pet-friendly policies and pet-supportive benefits. The kit also provides helpful advice on how to effectively incorporate pets in the workplace while safeguarding the health, safety and well-being of the people and pets involved.

“HABRI is proud to contribute research and information to support The Pet Effect, an educational campaign created in partnership with Zoetis Petcare (a U.S. business unit of Zoetis) that has produced wonderfully-entertaining, educational content aimed at raising awareness of the benefits of the human-animal bond for all,” Feldman said.

About The Human Animal Bond Research Institute (HABRI)

The Human Animal Bond Research Institute (HABRI) maintains the world’s largest online library of human-animal bond research and information; funds innovative research projects to scientifically document the health benefits of companion animals; and informs the public about human-animal bond research and the beneficial role of companion animals in society. For more information about HABRI, visit www.habri.org.

Contact

Jamie Baxter

jamie@theimpetusagency.com

775.322.4022

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Press Releases
New Survey Reveals 97% of Doctors Believe There Are Health Benefits to Owning a Pet

The Human Animal Bond Research Initiative (HABRI) Foundation, today released the results of a first-of-its-kind survey detailing the views of family physician on the benefits of pets to human health. “Doctors and their patients really understand the human health benefits of pets, and they are putting that understanding into practice” said HABRI Executive Director Steven Feldman. “The Human Animal Bond Research Initiative funds research on the evidence-based health benefits on humananimal interaction, and this survey demonstrates that we are on the right track.” HABRI partnered with Cohen Research Group to conduct an online panel survey of 1,000 family doctors and general practitioners. This is the largest survey of its kind to explore doctors’ knowledge, attitudes and behavior regarding the human health benefits of pets. The 28-question survey was conducted in late August 2014 and had a margin of error of plus or minus 3.1%. The physicians in the survey had a median of 18 years of practice experience. Among the survey’s key findings: Most doctors have successfully worked with animals in medicine. 69% have worked with them in a hospital, medical center, or medical practice to assist patient therapy or treatment. They report interactions with animals improve patients’ physical condition (88%), mental health condition (97%), mood or outlook (98%), and relationships with staff (76%). Doctors overwhelmingly believe there are health benefits to owning pets. 97% reported that they believe there were health benefits that resulted from owning a pet. The majority of doctors have recommended a pet to a patient. 60% of doctors interviewed have recommended getting a pet to a patient. 43% recommended the pet to improve overall health and 17% made the recommendation for a specific condition. Most doctors have seen their patients’ health improve as a result of pet ownership. 75% of physicians said they saw one or more of their patients overall health...

Press Releases
New Study to Explore the Connection Between Human and Pet Health

The Human Animal Bond Research Initiative (HABRI) announced today it has awarded a $27,000 grant to Lincoln Memorial University, for a study titled, Measuring the Impact of a Mutually Reinforcing Relationship Between Pet Owners and Their Pets. This research project will analyze data collected via a series of public health fairs and develop a general model of health and wellness behavior to examine the relationship between the health of humans and their pets and whether patterns of health and health-associated behaviors are similar. It is anticipated that the model will help determine that pets share the same health benefits and risks as their owners. “Healthy pets make healthy people,” said HABRI Executive Director Steve Feldman. “Lincoln Memorial University can help us establish this important connection so that the human-animal bond is universally accepted as an essential element of human wellness.” The one-year pilot study will aim to obtain data sufficient to describe the current state of health and health associated behaviors in pet owner-pet pairs in the Cumberland Gap Region (CGR) of Kentucky, Tennessee and Virginia. Health metric data including body weight, heart rate, blood pressure and height will be collected for 300 human subjects and their pet dogs or cats through conducting a series of public health fairs. The investigators seek to use the data to formulate a general model of health and health associated behavior. “Few studies have simultaneously investigated the health and health promoting behaviors of owners and pets,” said principal investigator Dr. Charles Faulkner, Associate Professor of Veterinary Medicine at Lincoln Memorial University. “We believe the model developed in this study will help provide evidence that the relationship between humans and companion animals mutually reinforces their health and quality of life. This is especially important in a geographic region where residents rank at the bottom in health outcomes for heart...

Press Releases
Phillips Pet Food & Supplies Supports Human-Animal Bond Research

The Human Animal Bond Research Initiative (HABRI) Foundation announced today that Phillips Pet Food & Supplies has joined the organization’s Steering Committee and made a $25,000 contribution to support research on the human health benefits of companion animals. “Phillips Pet Food & Supplies is proud to support the HABRI Foundation and its mission to study the healing power of pets,” said Blaine Phillips, CEO of Phillips Pet Food & Supplies. “We represent more than 375 vendors and 700 brands of quality pet products across the nation, and understand that the better we take care of our pets, the better they will take care of us.” “Phillips Pet Food & Supply is a leader in keeping pets happy and healthy,” said Steven Feldman, Executive Director of HABRI. “By supporting HABRI, Phillips is demonstrating its dedication to the incredible bond pets share with their owners.” HABRI has assembled a growing body of scientific evidence that pets improve heart health; alleviate depression; increase wellbeing; support child health and development; and contribute to healthy aging. In addition, companion animals can assist in the treatment of a broad range of conditions from post-traumatic stress to Alzheimer’s disease to autism spectrum disorder. “Phillips Pet Food & Supplies customers, the independent retailers, play a major role in strengthening the human-animal bond,” Phillips added. “We’re going to work together to develop and share even more information about how pets make people, families and communities happier and healthier.”

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