Independence Pet Group Joins with HABRI to Champion the Human-Animal Bond

The Human Animal Bond Research Institute (HABRI) today announced the winners of the inaugural Human Animal Bond Innovation Awards, which recognize companies and organizations with innovative products and programs designed to advance the human-animal bond and create a more pet-friendly society. “As the Presenting Sponsor for the Human Animal Bond Innovation Awards, PetSmart Charities is proud to celebrate organizations that have gone above and beyond to strengthen the connection between people and pets,” said Aimee Gilbreath, President of PetSmart Charities. “This year’s honorees support the deep integration of pets into people’s lives, and their efforts will make a difference for many pets — and those who love and care for them.” Nominations were selected by an expert committee of pet care community leaders assembled by HABRI. Winners were honored at a special awards ceremony held in conjunction with the annual SuperZoo show in Las Vegas. The 2022 Human Animal Bond Innovation Award winners are: Product & Service Category: Health Alliance Medical Plans Health Alliance Medical Plans offers health insurance plans across multiple states in the Midwest region of the United States. As of January 2022, Health Alliance Medical Plans became the first human insurance company to provide fully-paid access to 24-hour veterinary telehealth for 30,000 Medicare Advantage plan members in three regional offerings. “It’s a fact that pets play a tremendous role in human well-being,” said Heidi Sirota, President and Chief Pet Officer of Nationwide’s pet insurance division. “As a proud sponsor of HABRI’s Innovation Awards, Nationwide applauds Health Alliance Medical Plans for advancing the human-animal bond by making critical health resources available to pet families.” Workplace Culture Category: American Heart Association The American Heart Association’s Best Friend Fridays campaign is part of the Association’s Healthy Bond for LifeTM initiative to raise...

The Human Animal Bond Research Institute (HABRI) announced results of a new publication led by researchers at the Telethon Kids Institute and The University of Western Australia (UWA), which found a simple health intervention using text messaging may encourage children to spend more time being physically active with their family dog. This randomized controlled trial was published in the journal BMC Pediatrics. “We found texting parents to remind them of how easy and important it is to be active with the family dog is a low-cost intervention with the potential to boost public health, which can be easily implemented across entire communities,” said Telethon Kids and UWA Associate Professor Hayley Christian, Principal Investigator on the study. “Interventions, policies and community programs should capitalize on the high level of dog ownership and incorporate dog walking or play into physical activity campaigns.” “This study shows that a simple text message reminder to play or walk with the family dog can result in increased physical activity for children and their caregivers,” said Steven Feldman, President of HABRI. “HABRI looks forward to raising awareness of the results of this publication which outline new and simple ways to encourage families to spend more quality time playing with and walking their dogs.” Dr. Christian and colleagues led the Play Spaces and Environments for Children’s Physical Activity’ (PLAYCE) PAWS mHealth intervention, a randomized controlled trial conducted in Perth, Western Australia. Families of children between the ages of 5 and 10 with a family dog were placed into three experiment groups: one group of parents received regular text reminders about family play with the dog, one group received text reminders while also receiving a dog pedometer to further engage them with the dog, and the third group carried on as usual. This study was the first of its kind to utilize a mobile-based dog-facilitated strategy to increase children’s...

The Human Animal Bond Research Institute (HABRI) announced today that Amazon, a pet-friendly company and supplier of pet products, has become an official sponsor of HABRI and its research on the human health benefits of companion animals. “Amazon’s support for HABRI and human-animal bond research demonstrates its commitment to the values of great pet care and the importance of pets in our lives,” said Steven Feldman, Executive Director of HABRI. “Amazon helps make it easy for us to care for our pets and, in turn, our pets contribute to our health and wellness.” Amazon customers can explore popular pet products, enjoy pet care tips, and create a profile for their pet in order to receive personalized recommendations and coupons. In addition to offering customers a wide selection of pet food, treats, toys, tech and more, Amazon has been dog-friendly since Day 1 at its Seattle headquarters where employees share their workspace with as many as 6,000 pupazonians each day. Scientific evidence increasingly shows that pets improve humans’ heart health; alleviate depression; increase well-being; support child health and educational development; and contribute to healthy aging. New research also shows that pet-supportive workplaces boost employee attraction, engagement and retention. When employers support pet owners, employees are more likely to feel highly connected to their company’s mission, become more fully engaged with their work and are more willing to recommend their employer to others. Additionally, employees at pet friendly workplaces are 52% more likely to report a positive working relationship with their boss and 53% more likely to report a positive working relationship with their co-workers, compared to just 14% and 19% among those in non-pet friendly environments. “Science demonstrates that pet-inclusive work environments help boost morale and encourage a culture of healthy collaboration and teamwork,” Feldman added. “Amazon is a leading pet-friendly...