Washington, D.C. (September 13, 2022) — The Human Animal Bond Research Institute (HABRI) announced today that Independence Pet Group (IPG) has become an official supporter of HABRI and its scientific research on the mutually-beneficial relationship between people and companion animals.
“Independence Pet Group’s mission is to strengthen the unique bond between pets and their people through our innovative products and services,” said David Kettig, CEO of IPG. “We are excited to work with HABRI to further our common goals.”
Scientific research demonstrates that having pets in our lives can lead to better physical and mental health for people of all ages. Importantly, the more pet owners learn about scientific research on the benefits of the human-animal bond, the more likely they are to take positive action including better pet care and more regular veterinary visits.
“HABRI is grateful for the support of Independence Pet Group, which is dedicated to helping pets and their owners with its lineup of products and services, including pet insurance, enabling pet owners to get access to quality veterinary care. IPG’s brands also work to support a more pet-friendly society through its Dogs At Work program and by working with companies of all sizes to provide pet insurance to their employees,” said Steven Feldman, President of HABRI.
According to HABRI research, pet-friendly companies are better able to attract, retain, and engage employees, as well as showing care and concern for both employee and pet health. More than ninety percent of employees who work for pet-friendly companies feel their employer supports their physical health and mental wellbeing, significantly more than companies that do not have policies that accommodate pets.
“Independence Pet Group looks forward to joining forces with HABRI to champion the human-animal bond across all aspects of society,” added Kettig. “At IPG, we know just how important the human-animal bond is and we want to help elevate the world’s understanding of pets and how to care for them.”
About Independence Pet Group
Independence Pet Group, Inc. (“IPG”) is an integrated, full-stack pet insurance platform. It offers a comprehensive range of underwriting options, turnkey partner solutions, and consumer-facing insurance products through its wholly owned subsidiary, Independence American Insurance Company (“IAIC”), a leading provider of underwriting services to the pet insurance sector licensed in all 50 states. Its subsidiary, Pet Partners, Inc., distributes and administers IAIC policies through world-class pet insurance brands AKC Pet Insurance and its group pet brand, PetPartners. Also part of the IPG family are Figo Pet Insurance LLC, a leading direct-to-consumer brand which utilizes a highly engaging and mobile friendly Pet Cloud that allows consumers to manage their pet’s healthcare, socially engage with fellow pet parents, and easily discover and locate services within the pet ecosystem; and Third Party Pet (a marketing name owned by Pawsitive Solutions, LLC), providing business services to breeders, pet retailers and their customers ranging from live pet inventory management software, scheduling and facilitating adoptions, micro-chip and registration services and customized pet products. https://www.independencepetgroup.com/
About The Human Animal Bond Research Institute (HABRI)
The Human Animal Bond Research Institute (HABRI) is a not-for-profit organization that maintains the world’s largest online library of human-animal bond research and information; funds innovative research projects to scientifically document the health benefits of companion animals; and informs the public about human-animal bond research and the beneficial role of companion animals in society. For more information about the HABRI Foundation, please visit www.habri.org.
More Press Releases
ANNOUNCING THE HUMAN ANIMAL BOND INNOVATION AWARD WINNERS
The Human Animal Bond Research Institute (HABRI) today announced the winners of the inaugural Human Animal Bond Innovation Awards, which recognize companies and organizations with innovative products and programs designed to advance the human-animal bond and create a more pet-friendly society. “As the Presenting Sponsor for the Human Animal Bond Innovation Awards, PetSmart Charities is proud to celebrate organizations that have gone above and beyond to strengthen the connection between people and pets,” said Aimee Gilbreath, President of PetSmart Charities. “This year’s honorees support the deep integration of pets into people’s lives, and their efforts will make a difference for many pets — and those who love and care for them.” Nominations were selected by an expert committee of pet care community leaders assembled by HABRI. Winners were honored at a special awards ceremony held in conjunction with the annual SuperZoo show in Las Vegas. The 2022 Human Animal Bond Innovation Award winners are: Product & Service Category: Health Alliance Medical Plans Health Alliance Medical Plans offers health insurance plans across multiple states in the Midwest region of the United States. As of January 2022, Health Alliance Medical Plans became the first human insurance company to provide fully-paid access to 24-hour veterinary telehealth for 30,000 Medicare Advantage plan members in three regional offerings. “It’s a fact that pets play a tremendous role in human well-being,” said Heidi Sirota, President and Chief Pet Officer of Nationwide’s pet insurance division. “As a proud sponsor of HABRI’s Innovation Awards, Nationwide applauds Health Alliance Medical Plans for advancing the human-animal bond by making critical health resources available to pet families.” Workplace Culture Category: American Heart Association The American Heart Association’s Best Friend Fridays campaign is part of the Association’s Healthy Bond for LifeTM initiative to raise...
New Results Highlight Feasibility of Text Message Intervention to Encourage Dog-Facilitated Physical Activity
The Human Animal Bond Research Institute (HABRI) announced results of a new publication led by researchers at the Telethon Kids Institute and The University of Western Australia (UWA), which found a simple health intervention using text messaging may encourage children to spend more time being physically active with their family dog. This randomized controlled trial was published in the journal BMC Pediatrics. “We found texting parents to remind them of how easy and important it is to be active with the family dog is a low-cost intervention with the potential to boost public health, which can be easily implemented across entire communities,” said Telethon Kids and UWA Associate Professor Hayley Christian, Principal Investigator on the study. “Interventions, policies and community programs should capitalize on the high level of dog ownership and incorporate dog walking or play into physical activity campaigns.” “This study shows that a simple text message reminder to play or walk with the family dog can result in increased physical activity for children and their caregivers,” said Steven Feldman, President of HABRI. “HABRI looks forward to raising awareness of the results of this publication which outline new and simple ways to encourage families to spend more quality time playing with and walking their dogs.” Dr. Christian and colleagues led the Play Spaces and Environments for Children’s Physical Activity’ (PLAYCE) PAWS mHealth intervention, a randomized controlled trial conducted in Perth, Western Australia. Families of children between the ages of 5 and 10 with a family dog were placed into three experiment groups: one group of parents received regular text reminders about family play with the dog, one group received text reminders while also receiving a dog pedometer to further engage them with the dog, and the third group carried on as usual. This study was the first of its kind to utilize a mobile-based dog-facilitated strategy to increase children’s...
Amazon Sponsors the Human Animal Bond Research Institute
The Human Animal Bond Research Institute (HABRI) announced today that Amazon, a pet-friendly company and supplier of pet products, has become an official sponsor of HABRI and its research on the human health benefits of companion animals. “Amazon’s support for HABRI and human-animal bond research demonstrates its commitment to the values of great pet care and the importance of pets in our lives,” said Steven Feldman, Executive Director of HABRI. “Amazon helps make it easy for us to care for our pets and, in turn, our pets contribute to our health and wellness.” Amazon customers can explore popular pet products, enjoy pet care tips, and create a profile for their pet in order to receive personalized recommendations and coupons. In addition to offering customers a wide selection of pet food, treats, toys, tech and more, Amazon has been dog-friendly since Day 1 at its Seattle headquarters where employees share their workspace with as many as 6,000 pupazonians each day. Scientific evidence increasingly shows that pets improve humans’ heart health; alleviate depression; increase well-being; support child health and educational development; and contribute to healthy aging. New research also shows that pet-supportive workplaces boost employee attraction, engagement and retention. When employers support pet owners, employees are more likely to feel highly connected to their company’s mission, become more fully engaged with their work and are more willing to recommend their employer to others. Additionally, employees at pet friendly workplaces are 52% more likely to report a positive working relationship with their boss and 53% more likely to report a positive working relationship with their co-workers, compared to just 14% and 19% among those in non-pet friendly environments. “Science demonstrates that pet-inclusive work environments help boost morale and encourage a culture of healthy collaboration and teamwork,” Feldman added. “Amazon is a leading pet-friendly...